Keyword Ranking in Social Media? [Does it Really Work]

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Last Updated on September 30, 2021 by Sarwar

Nowadays everyone is talking about organic reach and growth on social media. But, nobody is telling that How it actually works and done? In this article, I am going to explain the method of keyword ranking in social media and How it’s done.

Keyword ranking in Social Media

This is basically a type of Social Media SEO, Where we are going to optimize our profile and username in order to rank top of the search with those embedded keywords in profile. In this article, I am going to take the example of Instagram. But, This method applies the same with other platforms.

What is keyword ranking in social media platforms?

Basically, It is the optimization of the profile or page with various terms and phrases related to the niche. And after the user searches for that term all platform takes the most optimized and relevant result to the top.

What is Keyword stuffing in Social media handles?

The overdoing optimization of profiles and pages leads to keyword stuffing. This usually occurs when a handle more than 3-5 keywords used forcefully in a profile or page. This may cause you getting delist from the search.

How to optimize your Instagram handle for keyword ranking in social media?

The same exact process will be followed when it comes to optimize your Facebook, Twitter, Pinterest, etc…

  • Find and Research for 2-3 phrases that exactly defines your niche
    Analyze some good clickable lines that sets naturally with your handle
  • Use the keywords in Username, Profile Name, and BIO respectively.
By @theseopunch, You can analyze this profile based on the above poins
  • Use Pipe Symbol for the specific niche term you are expert.
  • Use Mid-Tail keywords rather than Short or Long-Tail Keywords
  • Never Repeat the same keyword in your BIO
  • Never use more than 2-3 keywords in your BIO

That’s all about the basics of Instagram keyword ranking and Social Media SEO, If you are interest in knowing more about Socail Media SEO. Let me know in the comments.

Conclusion

Hope so you got to know some basics about Social Media SEO, If you want me to extend this article up with more information related to this topics you can just comment down below. Soon I’ll release the 2nd part or update of this article.

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